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Gates' Blog 

 From Creation to Consumption - A Digital Asset Repository for Aviation

3/31/2015

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Let’s take a boat to Bermuda, let’s take a plane to St. Paul….That song pops up every time I hear about companies who’ve adapted quickly to the complex and dynamic ways to manage, store and distribute content; from creation to consumption. As fast as a speeding jet, enterprise in multiple verticals have more options, tools and platforms in which to improve their efficiencies across many departments. Other smaller enterprise however may not be utilizing, to their fullest extent, their current tools or may be hamstrung by budgets or resources to harness the available technologies that simplify the process of efficient, content management. Aviation enterprise has forced itself to understand how to leverage all the corporate content, logos, graphics and technical publications crowding file cabinets, an FTP site, mobile devices or some random laptop and manage them in one, centralized location.

Content storage methods have certainly evolved, and it’s been repeated time and time again that “cloud computing” has opened up many windows for complex filing sharing in an open-architecture environment. This loosens the noose of many an off-the-shelf, enterprise software offerings that’ve have many companies on the lock down. Content storage is a no-brainer and shouldn’t be any more complicated than an easy, user interface to store enterprise assets and content. So, why not create a Digital Asset Repository (DAR or DAM) that’s yours and only yours; not a repository that requires your document or content to be saved in a proprietary format or one that’s closed to custom integration or specific language barriers. It could be custom built to manage and access digital assets and metadata allocated information and allow for more defined usages and integrations that meet your specific needs and no one else’s. Since mobility and augmented consumption are a significant catalyst for the empowerment of today’s asset management tools, a customized DAR will ease the distribution no matter what the format or the recipient’s device. 

As structured and corporate content management and distribution needs increase, legacy content can be converted into structured, modular content, repurposed for multiple usage and maintained much more cost effectively in a customized DAR. This then creates transparencies to your internal or external network, multiple departments, each and every customer or employee.  Any enterprise managing a large fleet of aircraft, parts lists, operational documents, technical publications, compliance-sensitive manuals, learning management content for your current SMS program or even your company’s graphic standards and marketing assets, a customized DAR simply reduces waste, materials, resources and personnel costs across the entire enterprise. It improves supply chain communications and expedites compliance. And, your workflow becomes more visible and accessible to the entire enterprise.



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    Gates L. Scott

    Gates L. Scott is a Senior Land Executive with World Fuel Services developing new markets and delivery fuel management solutions through the Front Range of Colorado and beyond. A former Certified Flight Instructor and commercial helicopter pilot and aviation enthusiast, he loves anything that flies!

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